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Why Are Companies Like Meta And Microsoft A Threat To Twitter's New Logo X?

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Meta, Microsoft, And Others Hold Rights Over Letter “X” Experts claim that businesses like Microsoft and Meta already have intellectual property rights that extend to the same letter. Furthermore, it would be unusual for Twitter to successfully change its name to “X” without encountering any legal issues because the letter “X” is so frequently used and mentioned in trademarks.  advertisement “There’s a 100% chance that Twitter is going to get sued over this by somebody,” trademark attorney Josh Gerben told Reuter. Josh reported that he found approximately 900 current U.S. trademark registrations for the letter X across a variety of businesses. The new Twitter logo X Features a stylized, black-and-white rendition of the letter. If other branding may lead to customer confusion, trademark owners who protect things like brand names, logos, and slogans may claim infringement. The options for relief include m...